- What I did
- Brand Asset Design
- 3D Visualization
Using the marketing campaigns as inspiration, I created a design that combines reflective surfaces with the classic Mercedes black, perfectly capturing the brand's image.
Brand Asset Design
For the past 6 years, I have been responsible for the assets of the prestigious Mercedes Golf Trophy, which is considered one of the most luxurious and exclusive non-professional golf tournaments in the Benelux.
Mercedes places great emphasis on ensuring that the tournament's assets (boarding, tee markers, chevalets, sponsor visibility, lunch tent, etc.) reflect the brand's look and feel.
Recently, I was asked to redesign all the assets for the 2023 tournament, with a style that incorporates the newest range of vehicles, such as the EQS and EQE.
Client: Wave Agency
Using the marketing campaigns as inspiration, I created a design that combines reflective surfaces with the classic Mercedes black, perfectly capturing the brand's image.