Firestone Music Tour

Festival stage & activation booths traveling through Europe

The Firestone Music Tour is a festival stage and activation experience that has been touring around Europe to 6 different summer festivals for the past 6 years. The goal of this tour is to increase brand awareness among young festival goers. The stage features emerging bands that are programmed by each festival. Both the stage and activations are created in Belgium and shipped to each country during the summer.

I had the pleasure to do the creation and follow-up of several of these stages and activations in the past years. Additionally, I have also completed for several years the entire pre production of this tour, which has given me a wealth of experience working closely with festival organizers such as FKP Skorpio, Last Tour, AEG Europe, Primavera Sound, Alter Art and Rock en Seine.
This has provided me with a comprehensive understanding of sponsor contracts, technical buildups, festival production in general, knowledge on safety measures in different countries, TUV regulations, ATA carnets, building regulations, staff regulations... you name it, I have been there...
Client: Wave Agency

  • What I did
  • Stage + activation design
  • Technical follow-up production
  • Logistic production of the tour
  • Technical follow-up with the festivals

The Firestone stage and activations have been to Primavera Sound Barcelona, Opener Festival Poland, Rock en Seine Paris, All Points East London, Southside Germany, Hurricane Germany, Home Festival Italy and BBK Bilbao